Exponential Interactive, Inc d/b/a VDX.tv
Exponential Interactive, Inc d/b/a VDX.tv, Horton St 5858, CA 94608 Emeryville, USA
| purposes |
1,
2,
3,
4,
7,
8,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
2,
7,
8,
9,
10
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://vdx.tv/privacy/
Roq.ad GmbH
Roq.ad Inc., Taubenstraße 26, 10117 Berlin, Germany
| purposes |
1,
2,
3,
4,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2,
3
|
| specialFeatures |
1
|
https://www.roq.ad/privacy-policy-roqad/
AdSpirit GmbH
AdSpirit GmbH, Niedstr. 40-41, 12159 Berlin, Germany
| purposes |
1,
2,
3,
4,
7,
9
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
3
|
| specialFeatures |
|
https://help.adspirit.de/privacy.php
Index Exchange Inc.
Index Exchange, Inc., King St. West 468, M5V1L7 Toronto, Canada
| purposes |
1,
2,
7
|
| legIntPurposes |
10
|
| flexiblePurposes |
2,
7
|
| specialPurposes |
1,
2
|
| features |
1,
3
|
| specialFeatures |
1
|
https://www.indexexchange.com/privacy
Quantcast
Quantcast International Limited, Lower Mercer Street 1st, Co. Fl, Beaux Lane House, D02 DH60 Dublin 2, Ireland
| purposes |
1,
3,
4
|
| legIntPurposes |
2,
7,
8,
9,
10
|
| flexiblePurposes |
2,
7,
8,
9,
10
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.quantcast.com/privacy
BeeswaxIO Corporation
BeeswaxIO Corporation, Appold Street 9, EC2A 2AP London, United Kingdom
| purposes |
1,
2,
4,
7
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
3
|
| specialFeatures |
1
|
https://www.beeswax.com/privacy/
Sovrn, Inc.
Sovrn Holdings Inc, Berners Street 40, W1T 3NA Fitzrovia, London, United Kingdom
| purposes |
1,
2,
3,
5,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.sovrn.com/privacy-policy/
Adkernel LLC
Adkernel LLC, Montgomery St 30, NJ 07302 Jersey City, USA
| purposes |
1,
3,
4,
9,
10
|
| legIntPurposes |
2,
7
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
3
|
| specialFeatures |
1,
2
|
https://adkernel.com/privacy-policy/
The UK Trade Desk Ltd
The Trade Desk Inc / The UK Trade Desk Ltd., 20 Farringdon Rd, 5th Floor, London EC1M 3HE, United Kingdom
| purposes |
1,
3,
4
|
| legIntPurposes |
2,
7,
10
|
| flexiblePurposes |
2,
7,
10
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
1
|
https://www.thetradedesk.com/us/privacy
admetrics GmbH
admetrics GmbH, Hanauer Landstrasse 161-173, 60314 Frankfurt am Main, Germany
| purposes |
7,
8
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
2
|
| specialFeatures |
|
https://admetrics.io/en/privacy_policy/
Nexxen Inc.
Amobee, Inc., Wateridge Circle 10201, CA 92121 San Diego, USA
| purposes |
1,
2,
3,
4
|
| legIntPurposes |
7,
9,
10
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.amobee.com/trust/gdpr/
Epsilon
Epsilon, Wood Lane 101, W12 7FR White City, London, United Kingdom
| purposes |
1,
2,
3,
4,
5,
6,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://legal.epsilon.com/eu/privacy-policy-services-de
Yahoo EMEA Limited
Verizon Media EMEA Limited, Point Square 5-7, D01 CF99 Dublin, Ireland
| purposes |
1,
2,
3,
4,
5,
6,
7,
8,
9,
10,
11
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
1
|
https://legal.yahoo.com/ie/de/yahoo/privacy/index.html
TripleLift, Inc.
TripleLift, Inc., Lafayette St., 400, NY 10003 New York, USA
| purposes |
1,
3,
4
|
| legIntPurposes |
2,
7,
9,
10
|
| flexiblePurposes |
2,
7,
9,
10
|
| specialPurposes |
1,
2
|
| features |
1,
2
|
| specialFeatures |
1
|
https://triplelift.com/privacy/
BidTheatre AB
BidTheatre AB, Urvädersgränd 5, 116 46 Stockholm, Sweden
| purposes |
1,
3,
4,
7
|
| legIntPurposes |
2
|
| flexiblePurposes |
2,
7
|
| specialPurposes |
1,
2
|
| features |
2
|
| specialFeatures |
|
https://www.bidtheatre.com/privacy-policy
Ogury Ltd
Ogury Ltd., 3rd Floor Classic House, 174-180 Old StreetEC1V 9BP London, Great Britain
| purposes |
1,
2,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1
|
| specialFeatures |
|
https://ogury.com/ogury-advertising-privacy-policy/
Xandr, Inc.
Xandr, Inc., Grosse Elbstrasse 43, 22767 Hamburg
| purposes |
1,
3,
4
|
| legIntPurposes |
2,
7,
10
|
| flexiblePurposes |
2,
7,
10
|
| specialPurposes |
1,
2
|
| features |
2,
3
|
| specialFeatures |
1
|
https://about.ads.microsoft.com/en-us/solutions/xandr/platform-privacy-policy
NEORY GmbH
NEORY GmbH, Brandschachtstrasse 2, 44149 Dortmund, Germany
| purposes |
1,
2,
3,
4,
5,
6,
7,
8,
9,
10,
11
|
| legIntPurposes |
|
| flexiblePurposes |
2,
7,
8,
9,
10,
11
|
| specialPurposes |
1,
2
|
| features |
2,
3
|
| specialFeatures |
|
https://www.neory.com/privacy.html
Nexxen Group LLC
RhythmOne DBA Unruly Group Ltd, Avenue of the Americas 1177, 10036 New York, USA
| purposes |
1,
3,
4,
9
|
| legIntPurposes |
2,
7,
10
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://unruly.co/legal/privacy/
ADITION (Virtual Minds GmbH)
ADITION technologies AG, Oststraße 55, 40211 Düsseldorf, Germany
| purposes |
1,
2,
3,
4,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
2,
7,
9,
10
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
1
|
https://www.adition.com/datenschutz-plattform/
Active Agent (Virtual Minds GmbH)
Active Agent (ADITION technologies AG), Oststraße 55, 40211 Düsseldorf, Germany
| purposes |
1,
2,
3,
4,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
2,
7,
9,
10
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
1
|
https://www.adition.com/datenschutz-plattform/
Taboola Europe Limited
Taboola Europe Limited, Graefestraße 31, 10967 Berlin
| purposes |
1,
2,
3,
4,
5,
6,
7,
8,
10,
11
|
| legIntPurposes |
|
| flexiblePurposes |
2,
7,
8,
10,
11
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.taboola.com/privacy-policy
Adex (Virtual Minds GmbH)
The ADEX GmbH, Torstrasse 19, 10119 Berlin, Germany
| purposes |
1,
2,
3,
4,
5,
6,
7,
8,
9,
10,
11
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://theadex.com/datenschutz-plattform/
Equativ
Smart Adserver, Mehringdamm 33, 10961 Berlin
| purposes |
1,
2,
3,
4,
7,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
3
|
| specialFeatures |
1
|
https://equativ.com/privacy-policy/
Adform A/S
AdForm Germany GmbH, Großer Burstah 50-52, 20457 Hamburg
| purposes |
1,
3,
4
|
| legIntPurposes |
2,
7,
10
|
| flexiblePurposes |
2,
7,
10
|
| specialPurposes |
1,
2
|
| features |
2,
3
|
| specialFeatures |
|
https://site.adform.com/privacy-center/platform-privacy/product-and-services-privacy-policy/
Magnite, Inc.
The Rubicon Project, Inc., Bluff Creek Drive 12181, CA 90094 Playa Vista, USA
| purposes |
1,
3,
4
|
| legIntPurposes |
2,
7,
10
|
| flexiblePurposes |
2,
7,
10
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
1
|
https://www.magnite.com/legal/advertising-technology-privacy-policy/
RATEGAIN ADARA INC
ADARA MEDIA UNLIMITED, Middlefield Road 2625, CA 94303 Palo Alto, USA
| purposes |
1,
2,
3,
4,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://adara.com/privacy-promise/
GumGum, Inc.
GumGum, Inc., Water Lane 138, SK9 5AF Wilmslow, Cheshire, United Kingdom
| purposes |
1,
2,
3,
4,
7
|
| legIntPurposes |
|
| flexiblePurposes |
2,
7
|
| specialPurposes |
1,
2
|
| features |
3
|
| specialFeatures |
|
https://www.gumgum.com/terms-and-policies/privacy-policy
Justpremium BV
JustPremium GmbH, Hüttenstrasse 31A, 40215 Düsseldorf
| purposes |
1,
2,
7
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
|
| specialFeatures |
|
https://gumgum.com/terms-and-policies/justpremium-privacy-policy
Lumen Research Limited
Avocet Systems Limited, Charlotte Rd 31, EC2A 3PB London, United Kingdom
| purposes |
|
| legIntPurposes |
7
|
| flexiblePurposes |
|
| specialPurposes |
1
|
| features |
|
| specialFeatures |
|
https://lumen-research.com/privacy/
adsquare GmbH
adsquare GmbH, Saarbrücker Str. 36, 10405 Berlin, Germany
| purposes |
2,
3,
4,
5,
6,
7,
8,
9,
10,
11
|
| legIntPurposes |
|
| flexiblePurposes |
2,
7,
8,
9,
10,
11
|
| specialPurposes |
|
| features |
1,
2,
3
|
| specialFeatures |
1
|
https://adsquare.com/privacy/
Amazon Ad Server
Sizmek by Amazon, Bow St. 34, WC2E 7DL London, United Kingdom
| purposes |
1,
3,
4
|
| legIntPurposes |
2,
7,
9,
10
|
| flexiblePurposes |
2,
7,
9,
10
|
| specialPurposes |
1,
2
|
| features |
1,
2
|
| specialFeatures |
|
https://www.sizmek.com/privacy-policy
OpenX
OpenX, Maximilianstraße 47, 80538 München
| purposes |
1,
2,
7,
10
|
| legIntPurposes |
|
| flexiblePurposes |
2,
7,
10
|
| specialPurposes |
1,
2
|
| features |
|
| specialFeatures |
|
https://www.openx.com/legal/privacy-policy/
Yieldlab (Virtual Minds GmbH)
Yieldlab (Virtual Minds GmbH), Colonnaden 41, 20354 Hamburg, Germany
| purposes |
1,
2,
3,
4,
7,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
1
|
https://www.yieldlab.com/datenschutz/
Roku Advertising Services
Roku Advertising Services, Winchester Circle 150, 95032 Los Gatos, USA
| purposes |
1,
3,
4
|
| legIntPurposes |
2,
7,
9,
10
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
1
|
https://docs.roku.com/published/userprivacypolicy/de/de
Simplifi Holdings LLC
Simplifi Holdings Inc, Texas Street 1407, TX 76102 Fort Worth, USA
| purposes |
1,
2,
3,
4,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
2
|
| specialFeatures |
1
|
https://simpli.fi/site-privacy-policy/
PubMatic, Inc
PubMatic, Inc., Stoney Lane 18 – 22, B25 8YP Yardley, Birmingham, United Kingdom
| purposes |
1,
3,
4,
5,
6
|
| legIntPurposes |
2,
7,
8,
9,
10
|
| flexiblePurposes |
2,
7,
8,
9,
10
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
1
|
https://pubmatic.com/legal/privacy/
Comscore B.V.
comScore, Inc., Democracy Drive 11950, VA 20190 Reston, USA
| purposes |
1,
7,
8,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.scorecardresearch.com/privacy.aspx
Flashtalking
Flashtalking, Inc., Kabelweg 57, 1014 BA Amsterdam, The Netherlands
| purposes |
1,
2,
3,
4,
7
|
| legIntPurposes |
|
| flexiblePurposes |
7
|
| specialPurposes |
1,
2
|
| features |
2,
3
|
| specialFeatures |
|
https://www.flashtalking.com/privacypolicy/
Sharethrough, Inc
Sharethrough, Inc, Columbus Ave 170, CA 94133 San Francisco, USA
| purposes |
1,
2,
7,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
|
| specialFeatures |
|
https://www.sharethrough.com/privacy-center/consumer-privacy-notice
PulsePoint, Inc.
Pulsepoint Inc., 395 Hudson St., 3rd Floor, New York, NY 10014, USA
| purposes |
1,
2,
3,
4,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
2
|
| specialFeatures |
1
|
https://pulsepoint.com/legal/platform-privacy-policy
Semasio GmbH
Semasio GmbH, Hohe Bleichen 15, 20354 Hamburg, Germany
| purposes |
1,
3,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
|
| specialFeatures |
|
https://www.semasio.com/privacy
Criteo SA
Criteo SA, Gewürzmühlstraße 11, 80538 München, Germany
| purposes |
1,
2,
3,
4,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
10
|
| specialPurposes |
1
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.criteo.com/de/privacy/
1plusX AG
1plusX AG, Eichenstrasse 2, 8808 Pfäffikon, Switzerland
| purposes |
1,
3,
5
|
| legIntPurposes |
7,
8,
9
|
| flexiblePurposes |
7,
8,
9
|
| specialPurposes |
|
| features |
1,
2
|
| specialFeatures |
|
https://www.1plusx.com/privacy-policy/
Adloox SA
Adloox SA, rue du Louvre 40, 75 001 PARIS, Germany
| purposes |
1
|
| legIntPurposes |
7
|
| flexiblePurposes |
7
|
| specialPurposes |
1
|
| features |
|
| specialFeatures |
|
https://www.adloox.com/legal/privacy-policy
Blis Global Limited
Blis Media Limited, Great Portland Street 85, W1W 7LT London, United Kingdom
| purposes |
1,
2,
3,
4,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
2
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
1
|
https://blis.com/blis-privacy-policy-for-online-advertising-and-related-uses/
Lotame Solutions, Inc
Lotame Solutions, inc, Stanford Blvd 8850, MD 21045 Columbia, USA
| purposes |
1,
3,
5,
7,
8,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.lotame.com/privacy/privacy-notices/services/
LiveRamp
LiveRamp, Inc., Bush Street 225, CA. 94104 San Francisco, USA
| purposes |
1,
2,
3,
4,
5,
6,
7,
8,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1
|
| features |
1,
2
|
| specialFeatures |
|
https://liveramp.de/privacy/datenschutzerklarung-fur-die-liveramp-dienste/
GroupM UK Limited
GroupM UK Limited, The Strand 40, WC2N 5RW London, United Kingdom
| purposes |
1,
2,
3,
4,
5,
6
|
| legIntPurposes |
7,
8,
9,
10
|
| flexiblePurposes |
7,
8,
9,
10
|
| specialPurposes |
1,
2
|
| features |
1,
2
|
| specialFeatures |
1
|
https://www.groupm.com/privacy-notice
Fifty Technology Limited
Fifty Technology Limited, Great Sutton Street 31A, EC1V 0NA London, United Kingdom
| purposes |
1,
2,
3,
4,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://fifty.io/privacy-policy
LoopMe Limited
LoopMe Limited, Saffron Hill 32-38, EC1N 8FH London, United Kingdom
| purposes |
1,
2,
3,
4,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
1,
2
|
https://legal.loopme.com/privacy-center#contract-hyartvn1o
Dynata LLC
Dynata LLC, St. Katharines Way 58, E1W 1JP London, United Kingdom
| purposes |
1,
7,
9
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.dynataprivacy.com/
Showheroes SE
Showheroes SE, Brunnenstraße 154, 10115 Berlin, Germany
| purposes |
1,
3,
4,
9,
10
|
| legIntPurposes |
2,
7,
8
|
| flexiblePurposes |
2,
7,
8
|
| specialPurposes |
1,
2
|
| features |
1
|
| specialFeatures |
|
https://showheroes.com/privacy-policy/
smartclip Europe GmbH
smartclip Europe GmbH, Überseeallee 10, 20457 Hamburg, Germany
| purposes |
1,
2,
3,
4,
7,
10
|
| legIntPurposes |
|
| flexiblePurposes |
2,
7,
10
|
| specialPurposes |
1,
2
|
| features |
2,
3
|
| specialFeatures |
|
https://privacy-portal.smartclip.net/de/privacy-policy
Eyeota Pte Ltd
Eyeota Pte Ltd, Upper Circular Rd 12a, 058410 Singapore, Singapore
| purposes |
1,
3,
5,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.eyeota.com/privacy-center
DoubleVerify Inc.
DoubleVerify Inc., Spring St., 233, NY 10013 New York, USA
| purposes |
|
| legIntPurposes |
2,
7,
10
|
| flexiblePurposes |
2,
7,
10
|
| specialPurposes |
1,
2
|
| features |
|
| specialFeatures |
|
https://doubleverify.com/privacy-notice/solutions-privacy-notice
BIDSWITCH GmbH
BIDSWITCH GmbH, Bahnhofstrasse 28, 6302 Zug, Switzerland
| purposes |
1,
2,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
3
|
| specialFeatures |
1
|
https://www.iponweb.com/policies-legal/bidswitch-privacy-policy/
NextRoll, Inc.
NextRoll, Inc., Page Street 1050, CA 94117 San Francisco, USA
| purposes |
1,
2,
3,
4,
5,
6,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
2
|
| specialFeatures |
|
https://www.nextroll.com/de-DE/privacy
ID5 Technology Ltd
ID5 Technology SAS, Bishopsgate 199, EC2M 3TY London, United Kingdom
| purposes |
1
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
2,
3
|
| specialFeatures |
|
https://id5.io/privacy
Teads France SAS
Teads, rue du Cherche mid 9, 75006 Paris, France
| purposes |
1,
3,
4,
7,
9,
10
|
| legIntPurposes |
2
|
| flexiblePurposes |
2
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://privacy-policy.teads.com/
SMARTSTREAM.TV GmbH
SMARTSTREAM.TV GmbH, Dachauer Straße 15c, 80335 München, Germany
| purposes |
1,
3,
4
|
| legIntPurposes |
2,
7,
9,
10
|
| flexiblePurposes |
2,
7,
9,
10
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.smartstream.tv/de/produktdatenschutz
Ströer SSP GmbH (SSP)
Ströer SSP GmbH (SSP), St.-Martin-Str. 106, 81669 München, Germany
| purposes |
1,
4
|
| legIntPurposes |
2,
7,
9,
10
|
| flexiblePurposes |
2,
7,
9,
10
|
| specialPurposes |
1,
2
|
| features |
|
| specialFeatures |
|
https://www.stroeer.de/ssp-datenschutz
OS Data Solutions GmbH & Co. KG
Ströer SSP GmbH (DSP), St.-Martin-Str. 106, 81669 München, Germany
| purposes |
1,
3,
4,
5
|
| legIntPurposes |
2,
7,
9,
10
|
| flexiblePurposes |
2,
7,
9,
10
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://osdatasolutions.de/datenschutz/
ConnectAd Demand GmbH
ConnectAd Realtime GmbH, Margaretenstrasse 87/11, 1050 Vienna, Austria
| purposes |
1,
2,
3,
4,
7,
10
|
| legIntPurposes |
|
| flexiblePurposes |
2,
7,
10
|
| specialPurposes |
1,
2
|
| features |
3
|
| specialFeatures |
1
|
https://connectadrealtime.com/privacy/
Permodo GmbH
Permodo GmbH, Dachauerstrasse 15c, 80335 München, Germany
| purposes |
1,
2,
3,
4,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
|
| specialFeatures |
|
https://permodo.com/de/privacy.html
Platform161 B.V.
Platform161 B.V., Axel-Springer-Platz 3, 20355 Hamburg
| purposes |
1,
2,
3,
4,
7,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
2,
3
|
| specialFeatures |
1
|
https://verve.com/dsp-cookies-privacy/
Inskin Media LTD
Inskin Media LTD, High Holborn 233, WC1V 7DN London, United Kingdom
| purposes |
1,
3,
4,
9,
10
|
| legIntPurposes |
2,
7
|
| flexiblePurposes |
2,
7
|
| specialPurposes |
1,
2
|
| features |
2,
3
|
| specialFeatures |
|
https://www.inskinmedia.com/privacy-policy.html
MOOT TECHNOLOGY LTD
Admedo Technology Ltd, High Holborn House 52-54, WC1V 6RQ London, United Kingdom
| purposes |
1,
2,
3,
4,
7
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
|
| specialFeatures |
1
|
https://www.liftdsp.com/privacy-policy
MADVERTISE MEDIA
MADVERTISE MEDIA, Engeldamm 62-64b, 10179 Berlin, Germany
| purposes |
1,
2,
3,
4,
7,
8,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
3
|
| specialFeatures |
1,
2
|
https://developers.bluestack.app/privacy-policy
YOC AG
YOC AG, Greifswalder Str. 212, 10405 Berlin, Germany
| purposes |
1,
3,
4,
10
|
| legIntPurposes |
2,
7
|
| flexiblePurposes |
2,
7
|
| specialPurposes |
1,
2
|
| features |
1,
3
|
| specialFeatures |
1
|
https://yoc.com/de/datenschutz/
SMADEX, S.L.U.
Smadex SL, Rosselló 33 SA, 8029 Barcelona, Spain
| purposes |
1,
2,
3,
4,
7,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
1
|
https://smadex.com/privacy-policy/
Outbrain UK Ltd
Outbrain UK Ltd, Christophstraße 9, 50670 Köln, Germany
| purposes |
1,
2,
3,
4,
5,
6,
7,
8,
9,
10,
11
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
2
|
https://www.outbrain.com/privacy/de/
SpotX, Inc
SpotX, Inc., Arista Place 8181, CO 80021 Broomfield, USA
| purposes |
1
|
| legIntPurposes |
2,
7,
8,
10
|
| flexiblePurposes |
2,
7,
8,
10
|
| specialPurposes |
1,
2
|
| features |
3
|
| specialFeatures |
2
|
https://www.magnite.com/legal/advertising-technology-privacy-policy/
MEDIARITHMICS SAS
Mediarithmics SAS, 86/90 rue Notre Dame de Nazareth, 75003 Paris
| purposes |
1,
3
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
|
| specialFeatures |
|
https://www.mediarithmics.io/legal/data-policy
Bidtellect, Inc
Bidtellect, Inc, Atlantic Ave 777 E, FL 33483 Delray Beach, USA
| purposes |
1,
2,
3,
4,
7,
8
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2
|
| specialFeatures |
|
https://www.bidtellect.com/privacy-policy/
Remerge GmbH
remerge GmbH, Heidestr. 9, 10557 Berlin, Germany
| purposes |
1
|
| legIntPurposes |
2,
7,
8,
9,
10,
11
|
| flexiblePurposes |
2,
7,
8,
9,
10,
11
|
| specialPurposes |
2
|
| features |
1
|
| specialFeatures |
|
https://www.remerge.io/service-privacy-policy
advanced store GmbH
advanced store GmbH, Alte Jakobstraße 79/80, 10179 Berlin, Germany
| purposes |
1,
3,
4
|
| legIntPurposes |
2,
7
|
| flexiblePurposes |
2,
7
|
| specialPurposes |
1,
2
|
| features |
|
| specialFeatures |
|
https://www.advanced-store.com/de/datenschutz/
Delta Projects AB
Delta Projects AB, Linnégatan 89 E, 115 23 Stockholm, Sweden
| purposes |
1,
2,
3,
4
|
| legIntPurposes |
7,
10
|
| flexiblePurposes |
2,
7,
10
|
| specialPurposes |
1,
2
|
| features |
|
| specialFeatures |
1
|
https://deltaprojects.com/data-collection-policy
usemax advertisement (Emego GmbH)
usemax advertisement (Emego GmbH), Sandstraße 87, 40789 Monheim am Rhein, Germany
| purposes |
1,
2,
3,
4,
5,
6,
7,
8,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1
|
| features |
|
| specialFeatures |
|
https://www.usemax.de/?l=privacy
emetriq GmbH
emetriq GmbH, Vorsetzen 35, 20459 Hamburg, Germany
| purposes |
1,
2,
3,
5,
7,
8,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.emetriq.com/datenschutz/
Publicis Media GmbH
Publicis Media GmbH, Toulouser Allee 3, 40211 Düsseldorf, Germany
| purposes |
1,
2,
3,
4,
5,
6,
7,
8,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.publicismedia.de/datenschutz/
StackAdapt Inc.
StackAdapt, King St. East 500 - 210, M5A 1J7 Toronto, Canada
| purposes |
1,
3,
4,
5,
6
|
| legIntPurposes |
2,
7,
8,
9,
10,
11
|
| flexiblePurposes |
2,
7,
8,
11
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
1,
2
|
https://www.stackadapt.com/privacy-policy
twiago GmbH
twiago GmbH, Charlottenstraße 61, 51149 Köln, Germany
| purposes |
1,
2,
3,
4,
7
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
3
|
| specialFeatures |
|
https://a.twiago.com/privacy.php
Cloud Technologies S.A.
Cloud Technologies S.A., Żeromskiego 7, 05-075 Warsaw, Poland
| purposes |
1,
2,
3,
4,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.cloudtechnologies.pl/en/internet-advertising-privacy-policy
Yieldlove GmbH
Yieldlove GmbH, Ströer Allee 1, 50999 Köln, Germany
| purposes |
1
|
| legIntPurposes |
2,
7,
10
|
| flexiblePurposes |
2,
7
|
| specialPurposes |
1,
2
|
| features |
|
| specialFeatures |
|
https://www.yieldlove.com/de-de/datenschutz/
Jaduda GmbH
Jaduda GmbH, Körtestraße 10, 10967 Berlin, Germany
| purposes |
1,
3,
4
|
| legIntPurposes |
2,
7,
9,
10
|
| flexiblePurposes |
2,
7,
9,
10
|
| specialPurposes |
1,
2
|
| features |
3
|
| specialFeatures |
1
|
https://www.splicky.com/de/web/privacy-delivery
Improve Digital
Improve Digital BV, Beechavenue 182, 1119 PX Schiphol-Rijk, The Netherlands
| purposes |
1,
3,
4,
9
|
| legIntPurposes |
2,
7,
10
|
| flexiblePurposes |
2,
7,
10
|
| specialPurposes |
1,
2
|
| features |
3
|
| specialFeatures |
1
|
https://www.improvedigital.com/platform-privacy-policy
Adobe Advertising Cloud
Adobe Advertising Cloud, Park Avenue 345, CA 95110-2704 San Jose, USA
| purposes |
1,
2,
3,
4,
10
|
| legIntPurposes |
7
|
| flexiblePurposes |
2
|
| specialPurposes |
1,
2
|
| features |
3
|
| specialFeatures |
|
https://www.adobe.com/privacy/experience-cloud.html
A.Mob
A.Mob, René Boulanger 32, 75010 Paris, France
| purposes |
1,
2,
3,
4,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2,
3
|
| specialFeatures |
1,
2
|
https://we-are-adot.com/privacy-policy/
Bannerflow AB
Bannerflow AB, Sankt Eriksgatan 46 46, SE-112 34 Stockholm, Sweden
| purposes |
1,
4
|
| legIntPurposes |
7
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
|
| specialFeatures |
|
https://www.bannerflow.com/privacy
TabMo SAS
TabMo SAS, Rue de Clichy 2, 75009 Paris, France
| purposes |
1,
2,
3,
4,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
1
|
https://hawk-tech.io/de/datenschutz-bestimmungen/
Integral Ad Science (incorporating ADmantX)
Integral Ad Science, Inc., Morton Street 95, NY 10014 New York, USA
| purposes |
|
| legIntPurposes |
7,
10
|
| flexiblePurposes |
7,
10
|
| specialPurposes |
1,
2
|
| features |
1,
3
|
| specialFeatures |
|
https://integralads.com/ias-privacy-data-management/policies/
Wizaly
Wizaly, N Clark St 3033, IL 60657 Chicago, USA
| purposes |
1,
7,
8,
9
|
| legIntPurposes |
|
| flexiblePurposes |
7,
8,
9
|
| specialPurposes |
|
| features |
1,
2
|
| specialFeatures |
|
https://www.wizaly.com/terms-of-use#privacy-policy
Weborama
Weborama, 37 Boulevard des Capucines, 75002 Paris, Frankreich
| purposes |
1,
3,
4,
5,
6
|
| legIntPurposes |
2,
7,
8,
9,
10,
11
|
| flexiblePurposes |
|
| specialPurposes |
2
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://weborama.com/en/privacy-2/
Comcast International France SAS/FreeWheel Media, Inc.
Comcast International France SAS, Broadway 1407, NY 10018 New York, USA
| purposes |
1,
2,
4
|
| legIntPurposes |
7,
10
|
| flexiblePurposes |
2,
7,
10
|
| specialPurposes |
1,
2
|
| features |
3
|
| specialFeatures |
|
https://www.freewheel.com/privacy-policy/de
Jivox Corporation
Jivox Corporation, Gateway Blvd 1810, CA 94404 San Mateo, USA
| purposes |
1,
2,
3,
4,
7
|
| legIntPurposes |
|
| flexiblePurposes |
2,
7
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
1
|
https://www.createwithnova.com/privacy
zeotap GmbH
zeotap GmbH, Mehringdamm 32-34, 10961 Berlin, Germany
| purposes |
1,
3,
4,
5,
6,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://zeotap.com/product-privacy-policy/
On Device Research Limited
On Device Research Limited, White Bear Yard 144a, EC1R 5DF London, United Kingdom
| purposes |
1,
2,
3
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2,
3
|
| specialFeatures |
1
|
https://s.on-device.com/privacyPolicy
Rockabox Media Ltd
Rockabox Media Ltd, Macklin St 8, WC2B 5NF London, United Kingdom
| purposes |
|
| legIntPurposes |
2,
7
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
|
| specialFeatures |
1
|
https://www.scoota.com/privacy
Exactag GmbH
Exactag GmbH, Wanheimer Straße 68, 40468 Düsseldorf, Germany
| purposes |
1,
7,
8
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
2
|
| specialFeatures |
|
https://exactag.com/privacy-policy/
Gemius SA
Gemius SA, Domaniewska 48, 02-672 Warsaw, Poland
| purposes |
1,
2,
3,
4,
7,
8,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
2
|
| specialFeatures |
|
https://www.gemius.com/privacy-policy.html
InMobi Pte Ltd
InMobi Pte Ltd, Bloomsbury Way 18-19, WC1A 2BA London, United Kingdom
| purposes |
1,
2,
3,
4,
5,
6,
7,
8,
9,
10,
11
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
1,
2
|
https://www.inmobi.com/privacy-policy-for-eea
The Kantar Group Limited
The Kantar Group Limited, More London Place 6, SE1 2QY London, United Kingdom
| purposes |
1,
7,
8,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2,
3
|
| specialFeatures |
1,
2
|
https://www.kantar.com/cookies-policies
Samba TV, Inc.
Samba TV, Inc. (ATTN: Privacy),118 King Street, Suite 110, San Francisco, CA 94107, USA
| purposes |
1,
2,
3,
4,
5,
6,
7,
8,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
2,
7,
8,
9,
10
|
| specialPurposes |
1
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://samba.tv/users/privacy-policy?lang=de
Permutive Limited
Permutive Limited, Clerkenwell Rd 76-78, EC1M 5QA London, United Kingdom
| purposes |
1,
2,
4,
8,
9
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2
|
| specialFeatures |
|
https://permutive.com/privacy/
Seeding Alliance GmbH
Seeding Alliance GmbH, Gustav-Heinemann-Ufer 74b, 50968 Köln, Germany
| purposes |
1,
3,
4,
5,
6
|
| legIntPurposes |
2,
7,
8,
9,
10
|
| flexiblePurposes |
2,
7,
8,
9,
10
|
| specialPurposes |
1,
2
|
| features |
|
| specialFeatures |
1
|
https://seeding-alliance.de/datenschutz/
Nielsen Media Research Ltd.
Nielsen Marketing Cloud, London Road, QX3 9RX Oxford, United Kingdom
| purposes |
1,
3
|
| legIntPurposes |
10
|
| flexiblePurposes |
|
| specialPurposes |
1
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.nielsen.com/us/en/legal/privacy-statement/nielsen-marketing-cloud-privacy-notice/
AddApptr GmbH
AddApptr GmbH, Alsterufer 4, 20354 Hamburg, Germany
| purposes |
1,
2,
3,
4,
5,
6,
8,
9
|
| legIntPurposes |
7,
10
|
| flexiblePurposes |
7,
10
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
1,
2
|
https://www.gravite.net/data-privacy
Vidoomy Media SL
Vidoomy Media SL, Calle de Fernández de la Hoz 52, 28010 Madrid, Spain
| purposes |
1,
2,
3,
4,
5,
6,
7,
8,
9
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
|
| specialFeatures |
|
https://vidoomy.com/privacy-policy.html
The Reach Group GmbH
The Reach Group GmbH, Am Karlsbad 16, 10785 Berlin, Germany
| purposes |
1,
2,
3,
4,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
2,
7,
9,
10
|
| specialPurposes |
1,
2
|
| features |
3
|
| specialFeatures |
|
https://trg.de/datenschutzerklarung/
Pixalate, Inc.
Pixalate, Inc., El Camino Real 2209, CA 94306 Palo Alto, USA
| purposes |
10
|
| legIntPurposes |
|
| flexiblePurposes |
10
|
| specialPurposes |
1
|
| features |
1,
2
|
| specialFeatures |
|
https://www.pixalate.com/privacypolicy
Oracle Advertising
Oracle Corporation, 500 Oracle Parkway, Redwood Shores, CA 94065, United States
| purposes |
1,
3,
5,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2
|
| specialFeatures |
|
https://www.oracle.com/legal/privacy/advertising-privacy-policy.html
AudienceProject A/S
AudienceProject Aps, Ryesgade 3f, 2200 Copenhagen, Denmark
| purposes |
1,
3,
4
|
| legIntPurposes |
2,
7,
8,
9,
10
|
| flexiblePurposes |
2,
7,
8,
9,
10
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://privacy.audienceproject.com
Commanders Act
Commanders Act, Fürstenrieder Str. 279a, 81377 München
| purposes |
1,
2,
3,
4,
5,
6,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.commandersact.com/de/datenschutz/
Brand Metrics Sweden AB
Brand Metrics Sweden AB, Drottninggatan 22, 411 14 Göteborg, Sweden
| purposes |
1,
7,
8
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
|
| specialFeatures |
|
https://collector.brandmetrics.com/brandmetrics_privacypolicy.pdf
travel audience GmbH
travel audience GmbH, Elsenstraße 106, 12435 Berlin, Germany
| purposes |
1,
2,
3,
4,
5,
6,
7,
8,
9,
10,
11
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2
|
| specialFeatures |
1
|
https://www.amadeus-hospitality.com/ta-product-privacy-notice/
KUPONA GmbH
KUPONA GmbH, Kothenbachweg 6, 36041 Fulda, Germany
| purposes |
1,
2,
3,
4,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
|
| specialFeatures |
|
https://www.kupona.de/dsgvo/#datenschutzerklaerung
DynAdmic
DynAdmic, Rather Str. 25 a, 40476 Düsseldorf
| purposes |
1,
2,
3,
4,
7
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
3
|
| specialFeatures |
|
https://eu.dynadmic.com/privacy-policy/
DEFINE MEDIA GMBH
DEFINE MEDIA GMBH, An der Raumfabrik 31a, 76227 Karlsruhe, Germany
| purposes |
1,
4
|
| legIntPurposes |
2,
7,
10
|
| flexiblePurposes |
2,
7,
10
|
| specialPurposes |
1,
2
|
| features |
3
|
| specialFeatures |
|
https://www.definemedia.de/datenschutz-conative/
Innovid LLC
Innovid EU Ltd., Dachauer Straße 15a, 80335 München, Germany
| purposes |
1,
4
|
| legIntPurposes |
2,
7
|
| flexiblePurposes |
2,
7
|
| specialPurposes |
1,
2
|
| features |
1,
2
|
| specialFeatures |
|
https://www.innovid.com/privacy-policy
Neustar, Inc., a TransUnion company
NeuStar, Inc., Ridgetop Circle 21275, VA 20166 Sterling, USA
| purposes |
1,
3
|
| legIntPurposes |
7,
8,
9,
10
|
| flexiblePurposes |
7,
8,
9,
10
|
| specialPurposes |
1
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.home.neustar/privacy
PLAYGROUND XYZ EMEA LTD
PLAYGROUND XYZ EMEA LTD, Noel Street 7-12, W1F 8GQ London, United Kingdom
| purposes |
1,
2,
3,
4,
7
|
| legIntPurposes |
|
| flexiblePurposes |
2,
7
|
| specialPurposes |
1
|
| features |
|
| specialFeatures |
|
https://playground.xyz/privacy
Salesforce.com, Inc.
Salesforce.com, Inc., Erika-Mann-Strasse 31-37, 80636 München, Germany
| purposes |
1,
3,
5,
7,
8,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2
|
| specialFeatures |
|
https://www.salesforce.com/de/company/privacy/full_privacy.jsp
Lucid Holdings, LLC
Publisher First, Inc dba Freestar, 20715 N. Pima Rd STE 108, Scottsdale, AZ 85255
| purposes |
1,
7,
8,
9
|
| legIntPurposes |
|
| flexiblePurposes |
7,
8,
9
|
| specialPurposes |
1
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://luc.id/privacy-policy/
GlobalWebIndex
GlobalWebIndex, Farringdon Street 25, EC4A 4AB London, United Kingdom
| purposes |
1,
7,
8,
9
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://legal.trendstream.net/non-panellist_privacy_policy
Kochava Inc.
Kochava Inc., Church Street 201, 83864 Sandpoint, USA
| purposes |
7
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2,
3
|
| specialFeatures |
1,
2
|
https://www.kochava.com/support-privacy/
Otto (GmbH & Co KG)
Otto (GmbH & Co KG), Werner-Otto-Straße 1-7, 22179 Hamburg, Germany
| purposes |
1,
2,
3,
4
|
| legIntPurposes |
7,
9,
10
|
| flexiblePurposes |
7,
9,
10
|
| specialPurposes |
1,
2
|
| features |
|
| specialFeatures |
1
|
https://www.otto.de/shoppages/service/datenschutz
Adobe Audience Manager, Adobe Experience Platform
Adobe Audience Manager, Adobe Experience Platform, Riverwalk 4-6, 24 Dublin, Ireland
| purposes |
1,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.adobe.com/privacy/policy.html
Goldbach Group AG
Goldbach Group AG, Seestrasse 39, 8700 Küsnacht, Switzerland
| purposes |
1,
3,
4
|
| legIntPurposes |
2,
7,
9,
10
|
| flexiblePurposes |
2,
7,
9,
10
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
1
|
https://goldbach.com/ch/de/datenschutzerklaerung/goldbach-group-ag
Dynamic 1001 GmbH
Dynamic 1001 GmbH, Im Mediapark 8, 50670 Köln, Germany
| purposes |
1,
7,
10
|
| legIntPurposes |
|
| flexiblePurposes |
7,
10
|
| specialPurposes |
2
|
| features |
3
|
| specialFeatures |
2
|
https://dynamic-tracking.com/Datenschutz.aspx
Online Solution
Online Solution Int Ltd., Nördliche Münchner Straße 14a, 82031 Grünwald, Germany
| purposes |
1,
2,
3,
4,
7,
8,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
2,
7,
8,
10
|
| specialPurposes |
1,
2
|
| features |
1,
3
|
| specialFeatures |
1
|
https://adsafety.net/privacy.html
Adnami Aps
Adnami ApS, Store Kongensgade 59A 1 th, 1262 Copenhagen, Denmark
| purposes |
|
| legIntPurposes |
7
|
| flexiblePurposes |
7
|
| specialPurposes |
1,
2
|
| features |
|
| specialFeatures |
|
https://www.adnami.io/privacy-policy-services-de
BILENDI SA
BILENDI SA, Uhlandstraße 47, 10719 Berlin, Germany
| purposes |
1,
7,
8,
9
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1
|
| specialFeatures |
|
https://www.maximiles.com/privacy-policy
Relay42 Netherlands B.V.
Relay42 Netherlands B.V., Meeuwenlaan 100, 1021JL Amsterdam, The Netherlands
| purposes |
1,
2,
3,
4,
5,
6,
7,
8,
9,
10,
11
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2
|
| specialFeatures |
2
|
https://relay42.com/privacy
Axel Springer Teaser Ad GmbH
Axel Springer Teaser Ad GmbH, Axel-Springer-Straße 65, 10969 Berlin
| purposes |
1,
3,
4
|
| legIntPurposes |
2,
7,
10
|
| flexiblePurposes |
2,
7,
10
|
| specialPurposes |
1,
2
|
| features |
3
|
| specialFeatures |
|
https://www.adup-tech.com/rechtliches/datenschutz/
adality GmbH
adality GmbH, Neumarkter Str. 63, 81673 München, Germany
| purposes |
1,
3,
4
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1
|
| specialFeatures |
|
https://adality.de/datenschutz/
GP One GmbH
GP One GmbH, Zur Linspher 3, 35108 Allendorf (Eder), Germany
| purposes |
1,
3
|
| legIntPurposes |
2
|
| flexiblePurposes |
2
|
| specialPurposes |
1,
2
|
| features |
1
|
| specialFeatures |
1,
2
|
https://www.gsi-one.org/de/privacy-policy.html
Liftoff Mobile, Inc.
Liftoff Mobile, Inc., Bryant Street 555, CA 94301 Palo Alto, USA
| purposes |
1,
3,
4
|
| legIntPurposes |
2,
7,
10
|
| flexiblePurposes |
2,
7,
10
|
| specialPurposes |
1,
2
|
| features |
3
|
| specialFeatures |
|
https://liftoff.io/privacy-policy/
HyperTV Inc.
HyperTV Inc., Rockefeller Plaza 45, 10111 New York, USA
| purposes |
1,
2,
3,
4,
9
|
| legIntPurposes |
7,
10
|
| flexiblePurposes |
|
| specialPurposes |
2
|
| features |
1,
3
|
| specialFeatures |
|
https://www.connected-stories.com/privacy-statement
MindTake Research GmbH
MindTake Research GmbH, Karlsgasse 5-7, 1040 Vienne, Austria
| purposes |
1,
2,
3,
4,
7,
8,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1
|
| features |
2,
3
|
| specialFeatures |
2
|
https://www.mindtake.com/de/reppublika-datenschutzordnung
Upwave Inc.
Survata Inc., Harrison Street 642, Suite 300, CA 94107 San Francisco, USA
| purposes |
1
|
| legIntPurposes |
7,
8,
9
|
| flexiblePurposes |
7,
8,
9
|
| specialPurposes |
|
| features |
3
|
| specialFeatures |
|
https://www.upwave.com/privacy-policy/
OnAudience Ltd
OnAudience Ltd, Uxbridge Road 40-44, W5 2BS London, United Kingdom
| purposes |
1,
2,
3,
4,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.onaudience.com/internet-advertising-privacy-policy
YouGov
YouGov, Gustav-Heinemann-Ufer 72 a, 50968 Köln, Deutschland
| purposes |
1,
3,
5,
7,
8,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
9,
10
|
| specialPurposes |
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://account.yougov.com/de-de/account/privacy-policy
INFOnline GmbH
INFOnline GmbH, Brühler Str. 9, 53119 Bonn, Germany
| purposes |
1,
8
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
2,
3
|
| specialFeatures |
|
https://www.infonline.de/datenschutz/
Cint AB
Cint AB, Luntmakargatan 18, 111 37 Stockholm, Sweden
| purposes |
1,
7,
8,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
7,
8,
9,
10
|
| specialPurposes |
1
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.cint.com/participant-privacy-notice
Google Advertising Products
Google Advertising Products, Barrow St Google Building Gordon House, Dublin 4, Ireland
| purposes |
1,
3,
4
|
| legIntPurposes |
2,
7,
9,
10
|
| flexiblePurposes |
2,
7,
9,
10
|
| specialPurposes |
1,
2
|
| features |
1,
2
|
| specialFeatures |
|
https://business.safety.google/intl/de/privacy/
GfK GmbH
GfK SE, Sophie-Germain-Strasse 3-5, 90443 Nürnberg, Germany
| purposes |
1,
7,
8,
9
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
2
|
| specialFeatures |
|
https://help.sensic.net/privacypolicy_en.html
bam! interactive marketing GmbH
bam! interactive marketing GmbH, Grafenberger Allee 337b, 40235 Düsseldorf, Germany
| purposes |
1,
7,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
|
| specialFeatures |
1
|
https://bam-interactive.de/datenschutz/
Oracle Data Cloud - Moat
Oracle Data Cloud - Moat, South Wacker Drive 233, IL 60606 Chicago, USA
| purposes |
|
| legIntPurposes |
7,
8,
10
|
| flexiblePurposes |
|
| specialPurposes |
1
|
| features |
|
| specialFeatures |
|
https://www.oracle.com/legal/privacy/services-privacy-policy.html
TargetVideo GmbH
TargetVideo GmbH, Machtlfinger Str. 21, 81379 München
| purposes |
1,
7,
8,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
|
| specialFeatures |
|
https://target-video.com/privacy-policy/
Hearts and Science München GmbH
Resolution Media München GmbH, Theresienhöhe 12, 80339 München
| purposes |
1,
7
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
|
| specialFeatures |
|
https://www.nonstoppartner.net
AdGear Technologies, Inc.
AdGear Technologies, Inc., René-Lévesque Blvd 800, QC H3B 1X9 Montreal, Canada
| purposes |
1,
3,
4
|
| legIntPurposes |
2,
7,
9,
10
|
| flexiblePurposes |
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
1
|
https://samsungads.ca/en/privacy/german-eu/
Amazon Advertising
Amazon Advertising, avenue John F. Kennedy 38, L-1855 Luxemburg, Luxemburg
| purposes |
1,
2,
3,
4,
7,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
2,
7,
9,
10
|
| specialPurposes |
1,
2
|
| features |
1
|
| specialFeatures |
|
https://www.amazon.de/gp/help/customer/display.html?nodeId=201909010
Artefact Deutschland GmbH
Artefact Germany GmbH, Rothenbaumchaussee 80c, 20148 Hamburg
| purposes |
1,
7
|
| legIntPurposes |
|
| flexiblePurposes |
7
|
| specialPurposes |
1,
2
|
| features |
2,
3
|
| specialFeatures |
|
https://aaa.artefact.com/privacy-policy.do
Adpone SL
Adpone SL, Corsega 329, 8037 Barcelona, Spain
| purposes |
1,
2,
7,
8,
9,
10,
11
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
2,
3
|
| specialFeatures |
|
https://adpone.com/privacy-policy
Nielsen International SA
Nielsen LLC, Insterburger Str. 16, 60487 Frankfurt am Main, Germany
| purposes |
1
|
| legIntPurposes |
7,
9,
10
|
| flexiblePurposes |
7,
10
|
| specialPurposes |
1
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.nielsen.com/eu/en/legal/privacy-statement/digital-measurement/
Adtriba GmbH
Adtriba GmbH, Veilchenweg 26b, 22529 Hamburg, Germany
| purposes |
1,
7
|
| legIntPurposes |
|
| flexiblePurposes |
7
|
| specialPurposes |
|
| features |
2
|
| specialFeatures |
|
https://privacy.adtriba.com/
SOMQUERY SOMTAG - (SevenOne Media)
SOMQUERY SOMTAG - (SevenOne Media), Medienallee 4, 85774 Unterföhring, Germany
| purposes |
1,
3,
4
|
| legIntPurposes |
2,
10
|
| flexiblePurposes |
2,
10
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.seven.one/datenschutzhinweise/somquery-somtag
cynapsis interactive GmbH
Cynapsis Interactive GmbH, Neubrückenstraße 8-11, 48143 Münster
| purposes |
2,
7,
8,
10,
11
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1
|
| specialFeatures |
|
https://www.cynapsis.de/impressum#datenschutz
eBay Inc
eBay GmbH, Albert-Einstein-Ring 2-6, 14532, Kleinmachnow, Germany
| purposes |
1,
2,
3,
4,
7,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
2
|
| features |
|
| specialFeatures |
|
https://www.ebayinc.com/company/privacy-center/gdpr/
dataXtrade GmbH
dataXtrade GmbH, Dachauer Straße 15c, 80335 München, Germany
| purposes |
1,
2,
3,
4,
7,
8,
9,
10
|
| legIntPurposes |
|
| flexiblePurposes |
2,
7,
8
|
| specialPurposes |
1,
2
|
| features |
1,
3
|
| specialFeatures |
1
|
https://dataxtrade.com/de/privacy.html
glomex GmbH
glomex GmbH Dieselstraße 1, 85774 Unterföhring, Germany
| purposes |
1,
3,
4,
6,
9
|
| legIntPurposes |
2,
7,
8,
10,
11
|
| flexiblePurposes |
2,
7,
8,
10,
11
|
| specialPurposes |
1,
2
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.glomex.com/en/privacy-policy/privacy-notice-for-the-glomex-player/
Netpoint Media GmbH
Netpoint Media GmbH, Rheinallee 60, 55283 Nierstein, Deutschland
| purposes |
1,
2
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
|
| specialFeatures |
|
https://www.netpoint-media.de/technik/datenschutz
TV SQUARED LIMITED d/b/a InnovidXP
TV Squared Limited, Fifth Floor, 1 Exchange Crescent, Conference Square, Edinburgh, EH3 8UL
| purposes |
1,
7,
9
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.innovid.com/privacy-policy/
Extreme Reach, Inc
Extreme Reach Inc., 3 Allied Drive, Suite 130, Dedham, MA 02026, USA
| purposes |
1,
2,
7,
10
|
| legIntPurposes |
|
| flexiblePurposes |
7,
10
|
| specialPurposes |
|
| features |
2
|
| specialFeatures |
|
https://www.xr.global/legal/privacy-policy-for-xr-extreme-reach-ad-serving-and-analytics
Realytics
Realytics, 14 rue d’Uzès 75002 Paris, France
| purposes |
1,
3,
5
|
| legIntPurposes |
7,
9
|
| flexiblePurposes |
7,
9
|
| specialPurposes |
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.realytics.io/platform-privacy-policy/
Playhill Limited
Pyketree Business Centre, Suite 2, Office 4, Santa Venera, CBD 5030, Malta
| purposes |
1
|
| legIntPurposes |
2
|
| flexiblePurposes |
2
|
| specialPurposes |
1,
2
|
| features |
3
|
| specialFeatures |
2
|
https://playhill.com/privacy
Media-Micro-Census GmbH
Arbeitsgemeinschaft Media-Analyse e.V. (agma), Franklinstraße 52 · 60486 Frankfurt am Main
| purposes |
1,
9
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
2,
3
|
| specialFeatures |
2
|
https://www.agma-mmc.de/datenschutz
XAD spoteffects GmbH
XAD spoteffects GmbH, Saarstraße 7, 80797 München
| purposes |
1,
3,
7,
8,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
2,
3
|
| specialFeatures |
|
https://xadspoteffects.com/en/privacy-policy/
fraud0 GmbH
Fraud0 GmbH, Sendlinger Str.7, 80331 München, Germany
| purposes |
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
1
|
| features |
|
| specialFeatures |
|
https://www.fraud0.com/de/datenschutz/
CND Motion Media GmbH
CND Motion Media GmbH, Hozstraße 2, 80468 München, Germany
| purposes |
1,
7,
9
|
| legIntPurposes |
|
| flexiblePurposes |
7,
9
|
| specialPurposes |
|
| features |
1,
2,
3
|
| specialFeatures |
|
https://www.cnd-motionmedia.de/media/pdf/datenschutz_b2b.pdf
esome advertising technologies gmbh
esome advertising technologies GmbH, Hohe Bleichen 11, 20354 Hamburg, Germany
| purposes |
2,
3,
4,
7,
10
|
| legIntPurposes |
|
| flexiblePurposes |
|
| specialPurposes |
|
| features |
1,
2,
3
|
| specialFeatures |
2
|
https://www.esome.com/de/datenschutz/
d-force GmbH
d-force GmbH, Ellen-Gottlieb-Straße 16, 79106 Freiburg im Breisgau, Germany
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https://www.d-force.tv/datenschutz/
Trust Arc Inc.
TrustArc Inc., 2121 N. California Blvd., Suite 290, Walnut Creek, CA, USA
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https://trustarc.com/privacy-policy/
Reactive Betting
Reactive Betting, MAIN STREET 86, St Julian's, Malta
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https://www.betfindr.com/site/privacy-policy
Genius Monkey
Genius Monkey, East Rio Salado Parkway 80, AZ 85281 Tempe, USA
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https://geniusmonkey.com/privacy/
Adscore
Adscore, Jumeirah Business Center 5 Cluster W, P.O. BOX 282060 Dubai, United Arab Emirates
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https://www.adscore.com/privacy-policy
Webtrends Inc.
Webtrends Inc., 818 SW 3rd Ave #61, OR 97204 Portland, USA
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https://www.webtrends.com/legal/privacy-statement/
Viant Technology LLC
Viant Technology LLC, 2722 Michelson Drive #100, CA 92612 Irvine, USA
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https://www.viantinc.com/privacy-policy/
Twitter, Inc.
Twitter, Inc., Market Street 1355, CA 94103 San Francisco, USA
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https://twitter.com/de/privacy
TradeDoubler
Tradedoubler GmbH, Herzog-Wilhelm-Straße 26, 80331 München
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https://www.tradedoubler.com/de/privacy-policy/
Tealium Inc.
Tealium Inc., Torreyana Road 11095, CA 92121 San Diego, USA
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https://tealium.com/privacy/
Optimizely, Inc.
Optimizely B.V., Nes 76, 1012 KE Amsterdam, Netherlands
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https://www.optimizely.com/de/privacy/
MetrixLab
MetrixLab, Wilhelminakade 312, 3072 AR Rotterdam, Netherlands
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https://www.metrixlab.com/privacy-statement/
MAPP Digital US
Mapp Digital Germany GmbH, Dachauer Straße 63, 80335 München, Germany
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https://mapp.com/privacy/
IVW
IVW, Am Weidendamm 1a, 10117 Berlin, Germany
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https://www.ivw.de/datenschutz
Hyscore.io
Hyscore.io, Reichenberger Str. 35, 10999 Berlin, Germany
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https://hyscore.io/data-privacy/
GAPFISH GMBH
GAPFISH GMBH, Uhlandstr. 175, 10719 Berlin, Germany
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https://gapfish.com/privacy/
Facebook
Facebook, Grand Canal Quay 4, D02 X525 Dublin, Ireland
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https://de-de.facebook.com/help/568137493302217
Cloudflare
Cloudflare, Townsend St 101, CA 94107 San Francisco, USA
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https://www.cloudflare.com/privacypolicy/?utm_referrer=https://www.google.com/
Burda Direct interactive GmbH
Burda Direct interactive GmbH, Postfach 1223, 77602 Offenburg, Germany
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https://www.burdadirect.com/datenschutz
bluesummit
bluesummit, Erika-Mann-Str. 63, 80636 München, Germany
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https://www.bluesummit.de/datenschutz/
Aumago GmbH
Aumago GmbH, Savignyplatz 9-10, 10623 Berlin
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https://www.aumago.com/datenschutz/
AppsFlyer
AppsFlyer, Kurfürstendamm 11, 10719 Berlin, Germany
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https://www.appsflyer.com/privacy-policy/
Apple
Apple, One Apple Park Way, 95014 Cupertino, USA
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https://www.apple.com/de/privacy/
AGF Videoforschung (Nielsen)
AGF Videoforschung (Nielsen), Gärtnerweg 4-8, 60322 Frankfurt am Main, Germany
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https://www.agf.de/agf/?name=datenschutz
Advertising Alliance GmbH
Advertising Alliance GmbH, Harkortstraße 81, 22765 Hamburg, Germany
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https://www.advertising-alliance.de/index.php/datenschutz.html
LemonPi
Lemonpi, De Admirant, Emmasingel 25, 5611 AZ Eindhoven, Niederlande
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https://www.lemonpi.io/privacy-policy/
Kantar Millward Brown / Insight Express
Kantar Germany GmbH, Darmstädter Landstraße 112, 60598 Frankfurt am Main
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http://www.millwardbrown.com/mb-global/what-we-do/media-digital/privacy-policy-m-and-c
Interrogare GmbH
Interrogare GmbH, Karl-Eilers-Straße 14-18, 33602 Bielefeld
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https://www.interrogare.de/kontakt/datenschutz/
Kontaktklassenmessung
mediascale GmbH & Co. KG, Brienner Straße 45 a-d, 80333 München
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https://www.mediascale.de/datenschutz/
Purposes
1) Store and/or access information on a device
Cookies, device or similar online identifiers (e.g. login-based identifiers, randomly assigned identifiers, network based identifiers) together with other information (e.g. browser type and information, language, screen size, supported technologies etc.) can be stored or read on your device to recognise it each time it connects to an app or to a website, for one or several of the purposes presented here.
Most purposes explained in this notice rely on the storage or accessing of information from your device when you use an app or visit a website. For example, a vendor or publisher might need to store a cookie on your device during your first visit on a website, to be able to recognise your device during your next visits (by accessing this cookie each time).
2) Use limited data to select advertising
Advertising presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type or which content you are (or have been) interacting with (for example, to limit the number of times an ad is presented to you).
A car manufacturer wants to promote its electric vehicles to environmentally conscious users living in the city after office hours. The advertising is presented on a page with related content (such as an article on climate change actions) after 6:30 p.m. to users whose non-precise location suggests that they are in an urban zone.
A large producer of watercolour paints wants to carry out an online advertising campaign for its latest watercolour range, diversifying its audience to reach as many amateur and professional artists as possible and avoiding showing the ad next to mismatched content (for instance, articles about how to paint your house). The number of times that the ad has been presented to you is detected and limited, to avoid presenting it too often.
3) Create profiles for personalised advertising
Information about your activity on this service (such as forms you submit, content you look at) can be stored and combined with other information about you (for example, information from your previous activity on this service and other websites or apps) or similar users. This is then used to build or improve a profile about you (that might include possible interests and personal aspects). Your profile can be used (also later) to present advertising that appears more relevant based on your possible interests by this and other entities.
If you read several articles about the best bike accessories to buy, this information could be used to create a profile about your interest in bike accessories. Such a profile may be used or improved later on, on the same or a different website or app to present you with advertising for a particular bike accessory brand. If you also look at a configurator for a vehicle on a luxury car manufacturer website, this information could be combined with your interest in bikes to refine your profile and make an assumption that you are interested in luxury cycling gear.
An apparel company wishes to promote its new line of high-end baby clothes. It gets in touch with an agency that has a network of clients with high income customers (such as high-end supermarkets) and asks the agency to create profiles of young parents or couples who can be assumed to be wealthy and to have a new child, so that these can later be used to present advertising within partner apps based on those profiles.
4) Use profiles to select personalised advertising
Advertising presented to you on this service can be based on your advertising profiles, which can reflect your activity on this service or other websites or apps (like the forms you submit, content you look at), possible interests and personal aspects.
An online retailer wants to advertise a limited sale on running shoes. It wants to target advertising to users who previously looked at running shoes on its mobile app. Tracking technologies might be used to recognise that you have previously used the mobile app to consult running shoes, in order to present you with the corresponding advertisement on the app.
A profile created for personalised advertising in relation to a person having searched for bike accessories on a website can be used to present the relevant advertisement for bike accessories on a mobile app of another organisation.
5) Create profiles to personalise content
Information about your activity on this service (for instance, forms you submit, non-advertising content you look at) can be stored and combined with other information about you (such as your previous activity on this service or other websites or apps) or similar users. This is then used to build or improve a profile about you (which might for example include possible interests and personal aspects). Your profile can be used (also later) to present content that appears more relevant based on your possible interests, such as by adapting the order in which content is shown to you, so that it is even easier for you to find content that matches your interests.
You read several articles on how to build a treehouse on a social media platform. This information might be added to a profile to mark your interest in content related to outdoors as well as do-it-yourself guides (with the objective of allowing the personalisation of content, so that for example you are presented with more blog posts and articles on treehouses and wood cabins in the future).
You have viewed three videos on space exploration across different TV apps. An unrelated news platform with which you have had no contact builds a profile based on that viewing behaviour, marking space exploration as a topic of possible interest for other videos.
6) Use profiles to select personalised content
Content presented to you on this service can be based on your content personalisation profiles, which can reflect your activity on this or other services (for instance, the forms you submit, content you look at), possible interests and personal aspects. This can for example be used to adapt the order in which content is shown to you, so that it is even easier for you to find (non-advertising) content that matches your interests.
You read articles on vegetarian food on a social media platform and then use the cooking app of an unrelated company. The profile built about you on the social media platform will be used to present you vegetarian recipes on the welcome screen of the cooking app.
You have viewed three videos about rowing across different websites. An unrelated video sharing platform will recommend five other videos on rowing that may be of interest to you when you use your TV app, based on a profile built about you when you visited those different websites to watch online videos.
7) Measure advertising performance
Information regarding which advertising is presented to you and how you interact with it can be used to determine how well an advert has worked for you or other users and whether the goals of the advertising were reached. For instance, whether you saw an ad, whether you clicked on it, whether it led you to buy a product or visit a website, etc. This is very helpful to understand the relevance of advertising campaigns.
You have clicked on an advertisement about a “black Friday” discount by an online shop on the website of a publisher and purchased a product. Your click will be linked to this purchase. Your interaction and that of other users will be measured to know how many clicks on the ad led to a purchase.
You are one of very few to have clicked on an advertisement about an “international appreciation day” discount by an online gift shop within the app of a publisher. The publisher wants to have reports to understand how often a specific ad placement within the app, and notably the “international appreciation day” ad, has been viewed or clicked by you and other users, in order to help the publisher and its partners (such as agencies) optimise ad placements.
8) Measure content performance
Information regarding which content is presented to you and how you interact with it can be used to determine whether the (non-advertising) content e.g. reached its intended audience and matched your interests. For instance, whether you read an article, watch a video, listen to a podcast or look at a product description, how long you spent on this service and the web pages you visit etc. This is very helpful to understand the relevance of (non-advertising) content that is shown to you.
You have read a blog post about hiking on a mobile app of a publisher and followed a link to a recommended and related post. Your interactions will be recorded as showing that the initial hiking post was useful to you and that it was successful in interesting you in the related post. This will be measured to know whether to produce more posts on hiking in the future and where to place them on the home screen of the mobile app.
You were presented a video on fashion trends, but you and several other users stopped watching after 30 seconds. This information is then used to evaluate the right length of future videos on fashion trends.
9) Understand audiences through statistics or combinations of data from different sources
Reports can be generated based on the combination of data sets (like user profiles, statistics, market research, analytics data) regarding your interactions and those of other users with advertising or (non-advertising) content to identify common characteristics (for instance, to determine which target audiences are more receptive to an ad campaign or to certain contents).
The owner of an online bookstore wants commercial reporting showing the proportion of visitors who consulted and left its site without buying, or consulted and bought the last celebrity autobiography of the month, as well as the average age and the male/female distribution of each category. Data relating to your navigation on its site and to your personal characteristics is then used and combined with other such data to produce these statistics.
An advertiser wants to better understand the type of audience interacting with its adverts. It calls upon a research institute to compare the characteristics of users who interacted with the ad with typical attributes of users of similar platforms, across different devices. This comparison reveals to the advertiser that its ad audience is mainly accessing the adverts through mobile devices and is likely in the 45-60 age range.
10) Develop and improve services
Information about your activity on this service, such as your interaction with ads or content, can be very helpful to improve products and services and to build new products and services based on user interactions, the type of audience, etc. This specific purpose does not include the development or improvement of user profiles and identifiers.
A technology platform working with a social media provider notices a growth in mobile app users, and sees based on their profiles that many of them are connecting through mobile connections. It uses a new technology to deliver ads that are formatted for mobile devices and that are low-bandwidth, to improve their performance.
An advertiser is looking for a way to display ads on a new type of consumer device. It collects information regarding the way users interact with this new kind of device to determine whether it can build a new mechanism for displaying advertising on this type of device.
11) Use limited data to select content
Content presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type, or which content you are (or have been) interacting with (for example, to limit the number of times a video or an article is presented to you).
A travel magazine has published an article on its website about the new online courses proposed by a language school, to improve travelling experiences abroad. The school’s blog posts are inserted directly at the bottom of the page, and selected on the basis of your non-precise location (for instance, blog posts explaining the course curriculum for different languages than the language of the country you are situated in).
A sports news mobile app has started a new section of articles covering the most recent football games. Each article includes videos hosted by a separate streaming platform showcasing the highlights of each match. If you fast-forward a video, this information may be used to select a shorter video to play next.
Features
1) Match and combine data from other data sources
Information about your activity on this service may be matched and combined with other information relating to you and originating from various sources (for instance your activity on a separate online service, your use of a loyalty card in-store, or your answers to a survey), in support of the purposes explained in this notice.
2) Link different devices
In support of the purposes explained in this notice, your device might be considered as likely linked to other devices that belong to you or your household (for instance because you are logged in to the same service on both your phone and your computer, or because you may use the same Internet connection on both devices).
3) Identify devices based on information transmitted automatically
Your device might be distinguished from other devices based on information it automatically sends when accessing the Internet (for instance, the IP address of your Internet connection or the type of browser you are using) in support of the purposes exposed in this notice.
